It's all old skool because I am. We're never too old to learn new tricks of course.I have plenty of off days and have to do rework. I'm mostly self taught and I'm the only one doing bodywork and paintwork where I am so it's always good to get with other painters to learn how they do things.
I always think ,,It's all old skool because I am. We're never too old to learn new tricks of course.
I always think ,,
find your customer [ who has cash spare ]
work out what they want ,, [ not need ]
then plan how you can swap one for the other with the least effort .
jobs a good un.
sell me this pen.The secret to selling is GENERATE the need / want in your customer. This is why a salesman will always put the item in your hands, amongst other methods. Spare cash is then irrelevant.
Sell me this pen.
I think there is a very fine line between being positive and being in denial.It isn't difficult. One of the courses I studied in the late 80s was called "American Salesmasters". Zig Ziglar** had something to do with it, he has around 30 "how to sell etc" tomes on the market. It really was a corny and obvious method and anyone should recognise it coming. However when tempered to the UK market and adjusted to be "normal" conversation, it became VERY powerful. Little tiny things are useful, many of the questions posed deliberately to get a positive response, which doesn't need to be relevant...
"Thanks for seeing me today, is that your lovely car on the drive?".
"I'll bet it is nice to drive?"
"You clearly appreciate the quality stuff in life" << Subliminal, if they are discerning, then they agree that they will be interested in your quality product.
The idea being that saying yes becomes habitual during the 'presentation'. Lots more techniques available here, the most important being to generate the want / need by allowing the customer to use and handle the product, they will imagine themselves actually using it.
Phraseology is important, for example "You wouldn't have change for tenner would you? is a negative question which will usually get negative answer. "Do you have change for a tenner?" being the positive version. Likewise, feelings and thoughts. Feelings are emotional, thoughts are logical, so never say "What do you think of this (product)", you say "How do you FEEL about this (product)".
Then once the customer is on the hook, you can close with such like as "Would you like the red pen or the blue one?". "Would you prefer to pay cash or by card?"<< Choice of two positives.
If as sometimes happens, you get "I need to speak to John first" or "I want to think about it", there are methods to counter those too.
**
Always be Positive
One thing that Zig Ziglar and almost every other successful person have in common is that they have a positive outlook on life. However, you could argue that Ziglar took this to the extreme.
Nevertheless, one of the things that Ziglar preached in particular was to have a positive outlook on just about everything in life. In fact, many of his books and speeches dedicated a large portion to being positive.
Broken your leg? Your crutches get you to the front of the queue at Disneyland. Your company has gone under? Time for you to relax (sort of). Your car has just been scratched? Time for new car color!
By being positive almost all of the time, you are able to see the whole picture- the best parts of a bad situation. Buy doing this, you remove emotion from a tough decision, or you just generally make yourself feel better!
I think there is a very fine line between being positive and being in denial.
Great advice thanksI'd look at doing 3 x 40hr classes; beginner, intermediate and advanced.
Have a look at the courses Gavin Pink does for spray painting. A paint brand may sponsor these as well to promote their brand.
Contour Autocraft are a big one in metalshapping courses, they might be good to see how they structure and run their courses for ideas.
I would do hands on rather than cram a day of this is how you do it, a few days or a week of guys learning after you show them.
Agreed, for example I would love to learn wheeling but after 5 years of looking the chances of finding a wheel I can afford other than buying one of Clives ones is remoteIf for example, only one person wants to learn the English wheel, it would be prp rata more expensive than to teach a class of 10.